Head of Customer Value Management

Destiny

  • Zaventem, Brabant Flamand
  • CDI
  • Temps-plein
  • Il y a 23 jours
About the role...Dstny is a premier European provider of cloud-based business communications solutions. With more than 3,5 million users, Dstny simplifies communication for companies, partners, and service providers with products delivered as-a-service in various formats.Over the years, Dstny has been recognized as one of the most innovative & fast-growing companies in their industry, positioned to scale rapidly and gain further market share. The Dstny team has grown quickly through an aggressive buy and build strategy, backed by Seven2; one of the biggest venture capitalists in Europe.Headquartered in Brussels (Belgium), Dstny has ca. 1000 employees in 7 European countries (Belgium, France, Netherlands, Sweden, Denmark, Germany and the UK) and a ca. €250 million annual revenue.As the Head of Customer Value Management (CVM), you will oversee the creation and implementation of commercial strategies that maximize customer value and stickiness, globally.Your primary responsibility will be to strategize, design, and implement best in class revenue management programs and communication, driven by building a solid foundation of customer data and analytics. The scope stretches from acquisition (lead generation) to the entire lifecycle of nurture, x-sell/upsell/migration, and retention. Globally and across all our product categories. By leveraging data-driven insights and the latest market techniques, you will drive customer loyalty, satisfaction, and advocacy, ultimately leading to increased revenue and customer lifetime value.Joining Dstny at this pivotal moment presents an unparalleled opportunity to immerse yourself in the transformation journey of a fast-growing, ambitious international technology group.As Head of Value Management, you will not only be at the forefront of Dstny’s commercial strategy but also play a pivotal role in shaping the future of the expanding Global Marketing team. You will build and oversee a talented team of marketeers that will serve as the backbone for optimizing customer relationships and value across seven entities throughout Europe.This role requires a strategic thinker, a hands-on problem solver, and someone with strong mastery of translating performance data into actionable business recommendations. This role also demands a collaborative leader who can work well cross-functionally with other teams to coordinate and deliver the end-to-end journey for customers. Demonstrable personal expertise in building and growing a CVM capability in a fast-paced, growth oriented B2B environment is essential.KEY RESPONSIBILITIES:Develop the Customer Value Management strategy, design the roadmap and capabilities, and manage build and implementation to create a world-class CVM function serving all Dstny entities.Own and drive key commercial metrics such as upsell, cross-sell, and retention. Conduct regular analysis of customer data and trends to identify opportunities for upselling, cross-selling, and revenue growth.Create and implement a B2B customer segmentation strategy to deliver personalized experiences and targeted communications across various stages of the lifecycle.Collaborate closely with other (marketing) teams to drive holistic strategies across customer acquisition and retention, ensuring a seamless transition from prospect to first time customer to loyal customer.Build & lead a growing team of marketeers responsible for customer base campaigns, lifecycle comms, and execution through our mix of marketing channels (email, app push, paid, etc).What we're looking for in you...Proven experience (7+ years) in one or more of following disciplines in a B2B context: customer base/value lifecycle management, performance marketing, CRM, customer data & analytics, customer proposition, customer success & engagement.Demonstrated success in developing and executing customer value management strategies and programs that resulted in increased customer retention and revenue growth.Highly pragmatic leader willing to drive both strategy and fast pace execution.Thrive and proven success influencing peers across sales, marketing, product management and regional leaders in a high matrixed and global organization.Excellent analytical and synthesis skills, with the ability to interpret qualitative and quantitative insights to drive business decision-making.Strategic problem solver who can identify and set short and long term priorities.Strong executive presence and communication skills (both verbal and written).Entrepreneurial mindset with the ability to navigate ambiguity and thrive in challenging situations.Ability and willingness to travel within Europe at approximately 1-2 trips per quarter.We have a core set of Dstny values (ICORE), which all successful candidates must possess, along with the relevant expertise and experience:Innovation: We innovate to stay ahead. Our focus is always on the future.Commitment: We are 100% committed to our customers and partners.Obsession for CX: Customer experience and customer satisfaction are central to our commitment.Respect: We respect the pace, values and talents of each individual.Empowerment: We encourage those around us so they can be the best they can be.What we can offer you...You will be working in an international context where there will always be something interesting for you to do, there are plenty of options for growing your career.You’ll be part of a hybrid-working global team with a combination of working from home and at the office.A challenging job in a fast-growing company where you can also grow yourself (with plenty of room for training)A competitive salary, including an eco-friendly company car with fuel/charging card.Electronic meal vouchers, health insurance.Flexible working hours, with the possibility of remote work. Because in digitalization, we should set a good example, right?A pleasant working environment in a brand-new building customized to the wishes of our Destinians.A great team of colleagues and wonderful customers.A friendly atmosphere with regular fun team-building activities or company events.Always fresh soup, fruit, and delicious coffee.Are you convinced? Don't wait any longer and apply via the form below.#LI-MC1

Destiny